How to Create a YouTube Channel for Business
We will create a YouTube Channel for your business, setting up your logo, videos, live streaming, social media integration channels, and more.
As the content on YouTube moves towards short-form videos, it’s more likely that you’ll need to establish a presence on the video platform to reach more people. Whether you’re running a small business or are part of an organization with numerous departments, there are simple steps you can put in place today to start using YouTube for your organization.
From launching your profile to adding videos on key topics, here’s what I’ll cover in this article:
YouTube Channel Setup
- Logo Design
- Staff Signoff Process
- Types of Videos on YouTube
- Integrating Social Media Into Your Videos
- Live Streaming on YouTube
- Updating Your Profile Information
- Establishing Your Brand Identity
- Creating a Logo
Creating a YouTube Channel for Business
Before you get started, here’s what you’ll need to do:
- Open a new Google account
- Download the YouTube App from the App Store or Google Play
- Visit the Google Account that you’ll be using to create the YouTube channel.
Now that you have the Google account ready to go, you can begin creating your YouTube channel.
Step 1: Go to the Channel Settings section of the YouTube App
- Open the YouTube App on your iPhone, iPad, or Android device.
- Tap on the menu icon at the top of the screen, then select the Channel Settings icon.
- The Channel Settings page will appear.
- Tap on the New Channel button at the top of the page.
- The New Channel page will appear.
- On the New Channel page, tap on the Create a new channel option.
- The New Channel page will appear.
- Enter the Name for your channel. This will be the name that people will see when they go to your channel.
- Enter a description for your channel. This is the description that will appear on your channel page in the search results.
- Enter a category for your channel.
Step 2: Ways to promote Youtube business Channel for the long term-To have your videos promoted for free you need to be a Google Preferred channel.
Google Preferred is a Google feature that allows YouTube partners to receive special attention from the search engine. It is a pay-for-play program.
If you pay for Google Preferred, you can have your videos displayed in the “featured” section of YouTube.
You will also have the option to appear on the YouTube homepage. How to become a Google Preferred partner:
Google Preferred partners receive preferential treatment when it comes to YouTube search results.
To become a Google Preferred partner, you must pay for the privilege.
Google Preferred partners receive two benefits:
- They can promote their channel on the Google Homepage
- They can have their videos displayed in the featured section on YouTube